Butler CCOM CME

Butler CCOM Creative Media & Entertainment (Major/minor)

A Masterful Series Finale

A Masterful Series Finale

Roger Sterling, as portrayed by John Slattery in the former TV series Mad Men, was sharp, smooth, and rocked a well manicured head of white hair. By the way, have any of you met Professor Gary Edgerton? 

Sharp. Check. Smooth. Check. The silver mane. Absolutely (I mean, check out the above photo)!

Gary didn’t star in Mad Men, but has played a leading role in CCOM since 2012 AND he has authored two books about the award winning AMC period drama, featuring the one-liner wonders of Don Draper (Jon Hamm) about advertising on Madison Avenue. But that is just skimming the surface as I quickly share some highlights upon his recent understated retirement from Butler and CCOM.


From left: Howard Schrott, Elaine Hall (founder of The Miracle Project that utilizes the arts to work with autistic children and teens), and Gary Edgerton.

He arrived at Butler as Dean in 2012 from Old Dominion University, where he was Eminent Scholar, Professor and Chair of the Department of Communication and Theater Arts. His record of accomplishment at that point was tremendous, and set him up well to help establish the then-newly-formed College of Communication find its footing. He served for five years, not only continuing his scholarly achievements, but also helping to nurture and expand the impact of CCOM. From the behind the scenes work of setting up bylaws, procedures and processes in the college for faculty and students, to securing funding for upgraded student and faculty spaces in the building, Gary set CCOM on the path to distinction. Honestly, you can’t walk around Fairbanks and not see the results of the efforts he put in to set up a brand new college.

Gary Edgerton, a proud Boston Celtics fan since his childhood, with Brad Stevens, a former Bulldogs men’s basketball coach who is currently the general manager of the Celtics.

Following his deanship, Gary returned to the faculty in the Pulliam School of Journalism and Creative Media, teaching the theory and business side of entertainment and creative media. He also remained engaged in the college and university, often serving on committees that helped provide feedback to faculty on their development, and continued his scholarly output.  

Gary’s scholarly contributions are nothing short of epic.  He has written twelve books on shows from The Sopranos to Ken Burns’ America (with two more books in progress), thirty peer-reviewed articles, twenty-six book chapters, thirty online articles, twenty-two encyclopedia entries, and an astounding 100+ book reviews. Being a professor is sometimes referred to as commitment to “the life of the mind,” and in Gary’s case his commitment has expanded our understanding of media, television and culture in numerous ways through his work. Read more about his work and start your very own library today at the Gary Edgerton Amazon author page.

It’s not advertising in the 1960s, but being a prolific researcher and also a dean who established a new college at Butler might also deserve the moniker “Mad Man.” Don Draper on advertising said to “make it simple, but significant.” Gary’s work has been that of a simple teacher, but with significance beyond measure for his students, fellow scholars, and CCOM. We wish him nothing but the best in this next chapter as he retires from Butler, and rides off into the sunset like a character from the shows and movies he has so deeply studied, invested in, and shared about as the leader he is.

Dean Valenzano’s 2025 CCOM Top 10

Dean Valenzano’s 2025 CCOM Top 10

The academic year can be intense for faculty, staff and students, and so it’s reasonable that there is a lot of pent up energy and emotion this time of year.  Honestly, its what makes things like commencement, our annual Senior Dinner, and the start of summer so hopeful. But an event that has become something people look forward to in a way that surpasses even commencement is……my annual CCOM Top Ten List! 

Without further ado, let’s get started on what is a difficult-to-determine tip of the excellence iceberg from this year in CCOM!


#10 – THE FIRST-EVER CCOM CARNIVAL: From the Elixir de Beans to a “Kiss(ing)” Booth, this year’s Day of Giving celebration in Fairbanks had something fun for everyone. It also continued CCOM’s recent record of leading the way in giving totals and giving by faculty and staff among all of Butler’s colleges.


#9 – MORE AND MORE STUDENT AWARDS: Our students continue to bring home the hardware. The Butler Collegian received Division II Newspaper of the Year for the second straight year from the Collegiate Press Association, as well as numerous other awards for stories and photos. Not to be outdone, our Speech and Debate Team also continued to win tournaments and once again placed at least one student at Nationals.


#8 – BLUE ROLL(ING): The student film production team, BlueRoll Media, took the campus by storm this year under the leadership of Dr. Eric Hahn, doing projects for the College of Liberal Arts, Indiana Sports Corps and more!


#7 – JUST TREKKING ALONG: In addition to another year of successful CCOM treks to Chicago and New York this spring, we also sent 17 students to the Music City, Nashville, TN, in the Fall under the watchful eye of Cutler Armstrong. This new trek served students from Strategic Communication and Music Industry Studies, among other majors.


#6 – A SWIFT EXPERIENCE: 70 students helped bring the North American leg of the historic Taylor Swift Eras Tour to a close here in Indianapolis back in November. This pop-up immersive industry experience saw our students helping thousands of visitors experience some Hoosier Hospitality through a class experience led by Professor Bob Schultz, whom the students affectionately call P.B.S. It was also great to see Butler with 70 students against……13 for a much larger institutional neighbor of ours. 😊


#5 – CCOM GOES CRUISIN’ WITH PBS: Professor Bob Schultz was back at it again in the Spring semester with CCOM’s very first Study Abroad Cruise. 23 students accompanied him on an MSC cruise of the Western Mediterranean, with stops in France, Italy, and Tunisia where students not only learned about hospitality in a variety of different settings, but organized tourism itineraries for each port they visited.


#4 – A NEW MASTER’S DEGREE: This Spring we announced the launch of a new graduate program, in collaboration with the Lacy School of Business and the Department of Athletics—an MS in Sports Management. This unique program builds on the strengths of Indianapolis (aka Sports Town, USA) and our faculty.  It also is the first program at Butler where alumni receive a 20% discount on tuition—talk about a commitment to lifelong learning!


Image from MA in Deaf Education page for Fontbonne University.

#3 – MASTER’S DEGREE PART DEUX:  CCOM also received initial approval to build another new Master’s degree, an MA in Deaf Education, modeled after the founding program at Fontbonne University which is closing this summer.  More details are coming on this program as it is built, but it will be a graduate offering in our amazing SLHS Department when all is said and done.  The best part? Fontbonne alumni, the deaf education community, and Butler friends and alumni all contributed to make this happen in just a seven week period.


#2 – FAIRBANK’S FANTASTIC FACULTY:  Recently, I wrote about four faculty who received promotions this year, but that’s just a small sampling of the amazing work our faculty accomplished this academic year.  In fact, to call out individual faculty, or list all the achievements, would not be possible without much more space than we have.  It’s important to note, though, that in addition to their research, teaching, committee work, and curricular innovations, they also are responsible for being dedicated advisors to our roughly 500 students.


Family and friends of Bill Ney joined students, faculty, and staff in April to share stories about Mr. Ney and celebrate this anonymous gift.

#1 – AN HONOR LIKE NO OTHER:  This year saw the largest gift in CCOM’s history, in honor of a faculty member—William “Bill” Ney—who had such a monumental impact on Butler and CCOM as the founder of what is now the Speech, Language and Hearing Sciences Department. This gift will establish the William Ney Endowed Professorship in SLHS, while also creating an endowed scholarship for students in that field. This is also the very first endowed professorship in CCOM’s 15 years at Butler. Bill Ney’s legacy will never be forgotten, and will always be cherished by faculty and students alike.


There is much more we could celebrate, like the 80 for 80 campaign, our redesign of Butler Bound into a Game Show, or student scholarship on display throughout both semesters, which made this list so hard to create. But don’t just take my word for it. Listen to four of our students—including two May graduates—share their thoughts about CCOM and their Bulldog experience (listen on Apple Podcasts or Spotify).

It’s yet another year where CCOM has shown why it is the best college of communication around! I am so proud and humbled to be a part of this community and cannot wait to see what 2025-2026 brings—in the meantime, let’s celebrate our seniors on their graduation. It’s well earned.

Butler Bound(less Opportunity)

Butler Bound(less Opportunity)

Proud parents utilizing a photo booth area in Fairbanks during the Butler Bound open house.

Butler and CCOM just wrapped of another successful Day of Giving—thanks to many of you who are reading this. In Fairbanks Center we made an event within the event as engaged members of our college put in some extra effort, and wonderful creativity, to celebrate our students and inspire a generous mood. I’ll likely touch on the CCOM Carnival at Day of Giving in a coming post, but the future is now for younger students readying for their jump to higher ed.

High school seniors across the country are entering the peak of college decision season—likely somewhere between the most stressful and simultaneously exciting moments in their lives. They’ll work with their parents, guardians, guidance counselors, and others to choose where to spend the next four years immersed in the investment of their future and their evolution as friends, citizens, and leaders. Their burgeoning horizon offers positivity and life lessons during the formative years of college—evolving or learning about the passions and interests that will help define who they are. 

As the room was filling, shortly before the official Butler Bound program kicked-off.

In February the College of Communication hosted nearly 70 high school seniors who have been accepted to Butler University this fall with intent to major in one of our excellent programs. This event, more commonly referred to as “Butler Bound,” provides high school students a chance to learn more about us, meet potential future classmates, and imagine themselves in Midtown Indy as Bulldogs. Our CCOM specific program typically includes an informative session on our majors, internship program, and study abroad opportunities. Authentic stories are shared through a variety of voices as a panel of current students and another with alumni from our majors define how “The Butler Way,” set them up for success, fulfillment, and happiness. These tried and true elements remain terrific, but we are always thinking about how to innovate and improve, so this year we made a few tweaks.

The information sessions and the panels planted their foundational roots in our narrative, but we also wanted to have some fun—it’s in the CCOM DNA. One of our very own interns, junior Blake Richmond ’26, spearheaded a unique twist on the recruitment event by designing an interactive game show to perk everyone up after lunch. Corey McPherrin ‘77, alumnus and former nightly news anchor in Chicago, played the role of host—and boy did he have a good time with that task!

Scenes from the trivia segment (left) and cup stacking challenge (right).

Visiting students were offered the opportunity to opt-in to being a contestant (remember, as noted above, this could already be a stressful time, and we recognize that) that put their names into a random drawing—think The Price is Right, and McPherrin indeed told each of the 10 to “come on down, you’re the next contestant on the inaugural CCOM-petition!”

Both teams were anchored by a faculty captain, Prof. Mary Gospel of Speech, Language, and Hearing Sciences orProf. Amanda Stevenson-Holmes. Their competitive spirit brought energy and fun as they welcomed their new teammates to the stage.

Segment one was a trivia competition (think Family Feud one-to-one, head-to-head) produced from information they learned throughout the day’s programming. Segment two offered a two-part physical challenge. Team Mary vs. Team Amanda, with five brave prospective students on each side, in the cup-stacking AND the Marshmallow Challenge, simultaneously.  

Team Amanda working feverishly on their Marshmallow Challenge structure.

If you’re not familiar with the Marshmallow Challenge, participants work together in a timed-situation to see who can get one full-sized marshmallow to a higher structural point using only marshmallows and dry spaghetti. Suffice it to say, folks had a lot of fun, numerous laughs, and truly got a feel for what we are about in CCOM and at Butler. It was teamwork, creativity, focus, support from faculty, “infotainment,” and a memorable visit. The best part was this all happened thanks to the ingenuity of one of our own students!

Bringing the day to a close—or at least some parting words before faculty and current students shone during a low-pressure open house in our beloved Fairbanks Center—I shared with the prospective students my thoughts on how to navigate the difficult task of choosing a college. I told them whenever they visit a school they are considering to elevate their future, take 10 minutes at the end of the day, before they leave campus, find a quiet place away from their parents, and briefly shut their eyes. If they can see themselves at that school, thriving, smiling, and enjoying it, then that’s where they should go.

From left: Ross Hollebon, marketing and recruitment manager for CCOM, Blake Richmond ’26, and Corey McPherrin ’77.

On the front of Dugan Hall there is a banner that reads “We are changing what it means to be a university.” In CCOM, we are changing what it means to consider what university you want to attend, too.

Happy Holidays (You’re Never “Home Alone” in CCOM)!

Happy Holidays (You’re Never “Home Alone” in CCOM)!

The email showed up in my inbox in mid-November, innocuously beginning with, “We have an idea for a Christmas season video…..” 

The quick follow-up in early December included a unique request: “If you have a black sock hat and an overcoat of sorts to bring on Friday that would be great. Let me know if you don’t have either of those and we will track them down for you to wear.” 

Little did I know how creative the CCOM content interns Ross Hollebon brought together are or how on the nose they would be with the role in which they cast me. 

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Dean Valenzano’s 2024 CCOM Top 10

Dean Valenzano’s 2024 CCOM Top 10

From popular music to the top sports plays of any given day or season, Top 10 lists are synonymous with excellence. I witnessed accolades worthy of applause during my first full school year at Butler University as Dean of the College of Communication. There was a whirlwind of excitement, accomplishment, partnership, growing pains, and most importantly learning experiences and enhanced relationships for students, faculty, alumni, staff, and the entire Butler community.

These 10 highlights from the 2023-2024 school year are not in any order of significance but are impactful in my eyes. I’d love to hear about your favorite memories and experiences that didn’t make my list (I know there will be some that I curse myself about not including) but here we go. So imagine your favorite voice actor, as you see the transition frame with a huge one and zero on it. I’ve got the voice of Amy Dichter ‘98 in my head starting us off with an energetic and powerful, “NUMBER 10!” vocalization.

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A Taylor, a Rose, and a Bridge

A Taylor, a Rose, and a Bridge

Stories feed our imagination. A compelling narrative, masterful worldbuilding, and a well-written hero (or villain) stick with readers and viewers—for a lifetime in some instances. I have been fortunate enough to live the culminating on-campus chapters of three award-winning protagonists during the past year and a half as part of CCOM. My time here allows only short story versions of what this impactful trio has developed, nurtured, and shared through their nearly 100 years of combined service to Butler University.

This is a true story about a Taylor, a Rose and a Bridge. They have earned their beautiful and inspiring academic sunsets after so many selfless seconds, minutes, hours, days, and years of preparing Bulldogs to have their own bright, fulfilling futures.

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A Wealth of Experience

A Wealth of Experience

Writer William Arthur Ward once observed, “The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires.”  

I have experienced inspirational guides at every level of my learning. Mr. Frank DeVito, whose encouragement and care in high school showed me education was more than just books and lectures. My undergraduate and graduate school professors included Dr. Sandra Berkowitz, Dr. Lyombe Eko, Dr. George Raymond, Dr. Michael Speigler, and Dr. Joe Cammarano. They taught different disciplines, but each inspired and mentored me in ways I’m still realizing. These higher ed heroes taught me information—but the most important lessons they shared with me were the experiences that helped shape their lives as critical thinkers and contributors to our overall society.

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