In a technologically forward world, it is still important for artists and designers to be able to sketch and prototype their ideas on paper. Here are students from across the Butler campus visualizing their personal brands and career goals by creating a personal logotype. These sketches will be digitized using Adobe Illustrator, creating a vector design and business card. The thumbnail sketching process is critical- exploring a wide variety of design possibilities. Students are encouraged to try out possibilities and ideas and to experiment. Surrounded as we are by logos and branding, the process of creating your own becomes all the more empowering.
