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All Heart, Bulldog Tough

You know those people who work their whole lives only to retire and almost immediately fall apart? Well, to no surprise, I seem to be the dog version of that phenomenon.

After logging a nine-year career as the official mascot of Butler University and hanging up my custom Nike jersey this past May, it seems that my good health decided a retirement was in order as well.

By June, my body had…

Butler Blue II: What I’ve Learned – Retirement Edition

As I celebrate my ninth birthday and approach retirement (May 20, 2013) after nine years of service as official mascot of Butler University, I’m offering up yet more introspection derived from my existence.

Inspired by Esquire Magazine’s “The Meaning of Life” issue and standing “What I’ve Learned” column, I’ve previously published such features of my own on two occasions. Being that…

#BigDawgsTour Makes Mashable

One day  it’s The Huffington Post regarding my social media prowess, as noted by the Shorty Awards, and a day later it’s Mashable on Butler Blue III and my desire to impersonate “Thelma and Louise,” a la the Big Dawgs Tour.

I can’t make this stuff up.

Now keep in mind that The Huffington Post boasts a Pulitzer Prize and was ranked #1 on the 15 Most Popular Political Siteslist…

New Site, Big Tour

I’m excited to share some big news as the year comes to a close and the month of December begins; my new website has been launched and I’m going on tour! is live and will serve not only as my new site, but the online home of Butler University’s entire live mascot program, so you’ll be able to find Butler Blue III (Trip) related content there as well.

Speaking of…

Hoops Aside, March Offers Much Madness

I don’t even know what what madness means, but it’s March and I’ve got a lot to cover, so let’s get right to it.
Shorty Awards
Finally, the Shorty Awards ceremony has arrived. Held in NYC, the fourth annual, sold-out event will air online this evening at 7:30 p.m. I’ll be watching to find out if I have won the Shorty Award for the best use of short form media in the College Category.

You may…

Butler’s Mascot, America’s Dog…Mascot Mentor?

Well by now you’ve probably seen the news, and it’s true, the Butler University mascot family is growing. Making his debut at the Butler Men’s Basketball game this Saturday, Feb. 18th is none other than Butler Blue III; my intern, my understudy, my successor.

We all knew this day would come. Even I knew it, but here’s the thing, I’m not going anywhere. Just because Blue III (or “Trip” as we’…

Shorty Awards a Tall Honor

When I first heard I was in the running for a Shorty Award, I had to do a double take paired with a “Who are you calling shorty?” However I’ve since learned that the Shorty Awards are quite the tall honor as the top dawgs in social media are recognized in their respective categories. Conan O’Brien, Neil Patrick Harris, Suze Orman and even Sesame Street’s, Grover, have received the honor. So I…

America’s Dog Ready for Super Bowl XLVI

As the official mascot of Butler University, it’s only natural that I’m all-things Butler. As mascot, I’m a spokesdoggy, face, greeter, host, personality, leader and just all around ambassador for the university. Well, that’s how things started at least. Now, nearly eight years and two NCAA Men’s Basketball Final Fours later, I’ve added to my title and responsibilities as Butler’s Mascot,…

The Blogging Continues

Yes, this is a new blog. No, I am not new to blogging. In fact, I used to be quite the dog blogger (you can read those old posts here), but the advent of Twitter made 140-character updates seem so much easier. After all, I had a lot on my plate, or bowl, as a dog that was in attendance for back-to-back NCAA Men’s Basketball Final Fours and…

Good Boy, Blue!

After much anticipation, the Butler Blue children's book, "Good Boy, Blue!" is finally off to print. Butler fans and kids of all ages are sure to love this heartwarming story and iconic illustrations.

Pre-order your copy today!

Get Your Pup a Blue III PetBox

Treat your best friend with a Blue III PetBox! After all, doesn't your dog deserve the very best? Blue III has teamed with PetBox to load up a box each month with the latest and greatest in treats, toys, and pet products. Proceeds benefit Butler's live mascot program too!

Order a Blue III PetBox today!

The Big Dawgs Tour

The Butler University Big Dawgs Tour rides again! From January through March, our beloved Bulldog, Butler Blue III will be venturing away from campus to spread some Butler cheer and follow the men's basketball team as they take on new BIG EAST opponents.

Be sure to follow along and enter yourself into the Big Dawgs Tour Contest!

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